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Do acervo da revista PLACAR · outubro de 2024
Página 23 de 33
Sobre esta página
Reportagem sobre o contrato de naming rights entre o Santos e a empresa Viva Sorte para a Vila Belmiro, discutindo valores, a futura arena e o cenário dos direitos de nome no futebol brasileiro.
O resumo completo está no leitor do acervo, junto com a página digitalizada.
Nesta página
Naming Rights · Santos · Estádios · Marketing esportivo · Vila Belmiro · Viva Sorte
A página digitalizada abre no leitor com conta gratuita — 10 páginas a cada 30 dias, releitura sem custo.