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Do acervo da revista PLACAR · março de 2005
Página 34 de 84
Sobre esta página
Reportagem compara a estratégia de marketing e contratação de estrelas do Real Madrid, os chamados Galácticos, com o modelo de gestão do Corinthians pela MSI e a aposta do São Paulo no jogador de futsal Falcão.
O resumo completo está no leitor do acervo, junto com a página digitalizada.
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Corinthians · Falcão · São Paulo · Marketing esportivo · Real Madrid · MSI
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