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Acervo · Esporte
Sedã híbrido da Kia ganha fantasia de Super-Homem
Campanha cria uma ‘Liga da Justiça’ com modelos da montadora coreana
A filial americana da Kia Motors acaba de mostrar uma versão do sedã Optima Hybrid fantasiada de Super-Homem. O carro é uma das atrações da montadora coreana no Salão de Chicago, que abriu suas portas para a imprensa nesta quinta-feira e receberá o público entre os dias 9 e 18 de fevereiro. O Optima Superman faz parte da campanha “We Can Be Heroes” (“Nós Podemos Ser Heróis”), realizada em parceria com a DC Entertainment, detentora dos direitos de imagem do Homem de Aço e de outros personagens dos quadrinhos. E assim como o uniforme do Filho de Kripton, o Optima Hybrid Superman exibe carroceria e rodas pintadas em azul e vermelho, e o famoso emblema com a letra S em vermelho sobre o capô.
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- Kia Motors
